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How to Increase Cupcake Sales with Customer Reviews

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“These were they tastiest cupcakes I’ve ever had, all of my family loved them at my daughter’s birthday party!” – Amber Turner

So you have a Facebook page, an Instagram profile, a Twitter account, a business website, business cards and everything’s going great! You’re promoting your business in all the right ways and there’s a steady stream of orders coming in.

How do you move things forward and get more business? Use your previous customers, that’s how.

If a customer was thoroughly pleased with the service that they received from you they’ll have absolutely no problem telling other people about it.

This is called Social Proof.

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Don’t Restrict What Your Cupcake Business Can Offer

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A business lesson you’re likely to learn quickly is that you shouldn’t limit what you’re offering to your customers.

Often a customer will ask you for something that you don’t currently offer or hadn’t thought of offering (giant cupcakes, mini cupcakes, parties, lessons etc). This is a good thing!

It will give you a better idea of what else the people who are interested in your cupcakes would like to buy.

This is a great way to make more money from your business as it’s your customers who are telling you what they want!

Here are some things that you might not be offering but could be making money from.

Offering a New Service

If you’re unsure, don’t be too hasty. Take some time to work out the costs and if it’s actually possible for you to meet their requirements.

Ask if you can take their phone number / email address and let them know if you are able to do it or not.

Your customers will be much happier knowing that you’ve been honest with them rather than saying that you can do it and then making a mess of it.

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Pricing Your Cupcakes and Discussing Money

Pricing-Cupcakes-and-Discussing-Money

Starting and running a cupcake business can be both exciting and daunting all at the same time.

One thing that can be quite uncomfortable at first is talking about money, this is very understandable and everyone will go through this stage. It can effect all new businesses especially if it’s your first time running a business and selling things for yourself.

Remember, the reason you’re running your own business is not only because you love doing it, but also to make money from doing what you love. If you do feel uncomfortable discussing money you must overcome it in order to move forward and become successful.

Here are some things that you can do to help overcome the fear of discussing money with your customers:

Cupcake Prices

Start by working out how much you’re going to charge for your cupcakes and each specific amount (6,12,24) and have these prices clearly displayed on your website.

This is the easiest way to make yourself more comfortable about discussing money as the customer will already have seen the prices on your website and will already have an initial price for the cupcakes in mind.

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Home Cupcake Business Twitter Tips

10 Twitter Tips to Help Promote Your Home Cupcake Business

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Having a Twitter account is one of the easiest ways to raise awareness of your new cupcake business and also start engaging with potential customers.

It only takes a couple of minutes to set up an account and then you can start interacting with people from all around the world!

Home Cupcake Business Twitter Tips

Top Tips for Using Twitter

1. Always Act Professional

The Twitter account for your new business will be specifically for promoting your business and interacting with people who are interested in it. Don’t use it to vent your anger over something or start an online argument.

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