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Cupcake Voucher Design

Offering Christmas Cupcake Vouchers for your Cupcake Business

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You may be fully booked this Christmas but there’s still another way that you can optimise your profits over the festive period. Offer Cupcake Vouchers!

Everyone knows how difficult it can be to buy certain people presents for Christmas (you know who they are), what better way to surprise them than with a voucher for a yummy box of cupcakes, delivery included!

Vouchers are a very easy way to fill your diary up with orders, they also guarantee a regular income once purchased.

The voucher idea doesn’t need to stop with just one gift box though, why not offer a “Cupcake Club” service where your customer can pre pay for 6 – 12 months of cupcakes for someone. Freshly hand delivered cupcakes to their door once per month.

Your customers could choose to have a mixture of flavours or simply have the same delicious flavours each month, remember to decorate them accordingly (male / female).

Christmas Cupcakes

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Home Cupcake Business - Christmas Cupcakes

Preparing Your Cupcake Business for the Christmas Rush

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Cupcakes at Christmas have become the norm and it’s the one celebration throughout the year where you’re going to see an increase in orders over a short period of time.

Provided you’ve advertised and promoted your christmas cupcake range, you’re likely to be fully booked over the festive period. You may even have to start rejecting orders because you’re so busy!

Promote Your Christmas Cupcakes

Don’t take it for granted that your customers will know that you’re offering anything special at Christmas.Make sure you let them know what you’re offering, whether it’s new flavours specially chosen for the festive period or perhaps you’re offering festive decorated cupcakes. You need to let your customers know.

Many businesses overlook this or might put it off due to not having enough time. Don’t let anything get in the way of promoting your Christmas cupcakes and make time to advertise them. It will be worth it.

Use social networks like Facebook and Twitter to promote your christmas cupcakes. Even if you don’t have a huge following on social networks yet be sure to use it to it’s full potential, it’s free after all! You can use your website too, just add a festive photo and some descriptive text to the home page.

If you have time, make up a box of Christmas cupcakes and take a photo of them to show your customers what you’ll be offering, this will be much more effective that just writing about it.

Home Cupcake Business - Christmas Cupcakes

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Don’t Restrict What Your Cupcake Business Can Offer

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A business lesson you’re likely to learn quickly is that you shouldn’t limit what you’re offering to your customers.

Often a customer will ask you for something that you don’t currently offer or hadn’t thought of offering (giant cupcakes, mini cupcakes, parties, lessons etc). This is a good thing!

It will give you a better idea of what else the people who are interested in your cupcakes would like to buy.

This is a great way to make more money from your business as it’s your customers who are telling you what they want!

Here are some things that you might not be offering but could be making money from.

Offering a New Service

If you’re unsure, don’t be too hasty. Take some time to work out the costs and if it’s actually possible for you to meet their requirements.

Ask if you can take their phone number / email address and let them know if you are able to do it or not.

Your customers will be much happier knowing that you’ve been honest with them rather than saying that you can do it and then making a mess of it.

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