The mumpreneur online baking business ‘Just Bake’ are celebrating their first birthday in January 2013 and a successful first year of business. After a fabulous first year, Just Bake are excited about the future and what 2013 holds for them.
Just Bake was launched by Jo Shaw, mum of two daughters in January 2012. The online company (www.justbake.co.uk) specialises in selling baking supplies for the home baker. The timing of the launch of the business couldn’t have been better given the success of television programmes such as ‘The Great British Bake-Off’. Just Bake offer a fabulous range of cupcake decorations, cupcake cases, wrappers, cutters, cake pop supplies and packaging and prides itself on providing first class customer service coupled with an ever increasing range of baking products.
Just Bake was launched following an interest in baking from Jo’s early years, a young child baking with her mother. Now she has two young daughters (6 yrs and 10 yrs) and has baked with them since they were very young. Jo found that there wasn’t a huge range of decoration products available on the high street. With this in mind and a desire to create a beautiful website that is easy to navigate around and a pleasure to shop from, Just Bake was launched.
Jo loves having her own business, she advised that the positive aspects include “Being in control of the company, having the ability to ‘make things happen’ and being able to work flexibly around the children and home life.”
Just Bake has grown significantly during 2012 and Jo has huge plans for the future. One of the biggest successes in 2012 was when Just Bake was accepted by the award-winning, multimillion-pound online marketplace www.notonthehighstreet.com as one of their partners.
Find Just Bake on the web – www.justbake.co.uk