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Cupcake Voucher Design

Offering Christmas Cupcake Vouchers for your Cupcake Business

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You may be fully booked this Christmas but there’s still another way that you can optimise your profits over the festive period. Offer Cupcake Vouchers!

Everyone knows how difficult it can be to buy certain people presents for Christmas (you know who they are), what better way to surprise them than with a voucher for a yummy box of cupcakes, delivery included!

Vouchers are a very easy way to fill your diary up with orders, they also guarantee a regular income once purchased.

The voucher idea doesn’t need to stop with just one gift box though, why not offer a “Cupcake Club” service where your customer can pre pay for 6 – 12 months of cupcakes for someone. Freshly hand delivered cupcakes to their door once per month.

Your customers could choose to have a mixture of flavours or simply have the same delicious flavours each month, remember to decorate them accordingly (male / female).

Christmas Cupcakes

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Don’t Restrict What Your Cupcake Business Can Offer

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A business lesson you’re likely to learn quickly is that you shouldn’t limit what you’re offering to your customers.

Often a customer will ask you for something that you don’t currently offer or hadn’t thought of offering (giant cupcakes, mini cupcakes, parties, lessons etc). This is a good thing!

It will give you a better idea of what else the people who are interested in your cupcakes would like to buy.

This is a great way to make more money from your business as it’s your customers who are telling you what they want!

Here are some things that you might not be offering but could be making money from.

Offering a New Service

If you’re unsure, don’t be too hasty. Take some time to work out the costs and if it’s actually possible for you to meet their requirements.

Ask if you can take their phone number / email address and let them know if you are able to do it or not.

Your customers will be much happier knowing that you’ve been honest with them rather than saying that you can do it and then making a mess of it.

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Optional Extras To Make More Money From Your Cupcakes

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Selling cupcakes is the main focus of your business, but there are optional extras that could be offered to customers to help increase your profit.

Often the customer who is sending the box of cupcakes isn’t going to see the recipient in person on their birthday. Consider offering other gifts to accompany the cupcakes as it’s likely they would like to send many celebratory gifts to make up for not being there to celebrate!

If you are able to offer extras, it will make your customers experience a lot easier too. They’ll be able to arrange everything for the occasion through you instead of having to send each thing seperatley.

Here are some tried and tested ideas that you could easily use to make additional money:

Gift tag

A very quick & simple optional extra that you can offer is a gift tag. A small gift tag can be attached to your cupcake gift-boxes with a short message from the customer to the recipient to let them know who has sent the cupcakes.

Moo.com offer the perfect service for this as they allow you to upload a number of images to their site and have each design printed in high quantities. This will give you a selection of colours / patterns ready to choose from. Perfect for having designs ready for all occasions and recipients!

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