Selling cupcakes is the main focus of your business, but there are optional extras that could be offered to customers to help increase your profit.
Often the customer who is sending the box of cupcakes isn’t going to see the recipient in person on their birthday. Consider offering other gifts to accompany the cupcakes as it’s likely they would like to send many celebratory gifts to make up for not being there to celebrate!
If you are able to offer extras, it will make your customers experience a lot easier too. They’ll be able to arrange everything for the occasion through you instead of having to send each thing seperatley.
Here are some tried and tested ideas that you could easily use to make additional money:
• Gift tag
A very quick & simple optional extra that you can offer is a gift tag. A small gift tag can be attached to your cupcake gift-boxes with a short message from the customer to the recipient to let them know who has sent the cupcakes.
Moo.com offer the perfect service for this as they allow you to upload a number of images to their site and have each design printed in high quantities. This will give you a selection of colours / patterns ready to choose from. Perfect for having designs ready for all occasions and recipients!